‘Return to the Future: Your 2020 Census’

It seems like years have passed since we starting preparing for the 2020 census at libraries across the state! Since then, the nation has experienced many ups and downs. Throughout the COVID-19 pandemic, the 2020 census has continued to make headlines. In March, the Census Bureau had delayed field operations for the census until a new schedule was finalized. Data collection for the 2020 census is final on Sept.30, so now is the time to encourage the public to complete it if they haven’t already done so. Patrons can go online, call 844-330-2020 or mail back the form they received in the mail in order to complete the census. For patrons who speak languages other than English, see the responding by phone section on the census page. Census workers are now going door-to-door across the nation, making phone calls and sending email to those who haven’t responded. The goal is to get every single person counted by the deadline.

Because libraries have not been open, we’ve experienced a gap in our ability to promote the 2020 census. As we return to serving the public, libraries that are open by appointment can welcome patrons to answer the census at their library. Libraries not yet open can still create displays, offer handouts during curbside service and hang signs to encourage patrons to answer the 2020 census now. Libraries remain an essential part of the effort to notify the public that there is only one month left to finish this momentous task! We still have at least 20% of Hoosiers to count in September. Hoosiers depend on this once-in-a-decade count to shape the future of our legislative representation, public services and fiscal planning for all Indiana neighborhoods. The people won’t be counted one-by-one again until 2030.

For the past two years, 2020 census supporters have used creative strategies for reminding the public to answer the census. In Circle Pines, Minnesota, a city councilman dressed up as Census Man to bring attention to the importance of the 2020 census for apportionment. Not to be topped, the Chicago mayor announced last month that the Census Cowboy would arrive on horseback to help out in neighborhoods with low counts. It’s here that people will most need the public services funded using census counts. Here in Indiana, people can use our Race for a Complete Count graphics to view the progress of different areas of the state. If response rates aren’t measuring up in your part of Indiana, it’s not too late to make a difference. Our goal is to remind people as much as possible during this last month. Our Census in Indiana website is full of ideas and resources.

The new 2020 census deadline, while extended due to COVID-19, is still very tight. We need to amplify our message even louder for communities with low counts. We’ll share additional tools and tips on Sept. 1 at 2 p.m. in our webinar, “Return to the Future: Your 2020 Census.” Register for the webinar here. You can help census response in your community by requesting a partnership specialist from the Census Bureau to set up a mobile questionnaire assistance event. Census workers will set up socially-distanced tables for online response to the census on site. Contact the Indiana State Data Center for details.

This blog post by Katie Springer, reference librarian. For more information, contact the Reference and Government Services Division at 317-232-3678 or submit an Ask-A-Librarian request.

E-Rate internet connectivity filing due on May 11

In the budget recently passed by the general assembly, libraries will see increased funding for the non-E-Rate portion of their internet connectivity bills. Many libraries still struggle to provide adequate bandwidth at peak usage times and the spike in usage during after school hours is especially taxing for libraries that serve communities with one-to-one programs.

The Pew Research Center recently released a report that indicates that even though low-income Americans are experiencing greater levels of connectivity, it is still significantly different from the adoption rates of middle to high income households. As more patrons have adopted the use of more devices, the libraries’ Wi-Fi can be easily overloaded. Adequate broadband delivery to the library is just the first step in helping to alleviate this issue, but one that has been recognized by the state as a service that would benefit everyone through increased funding.

With fewer than two weeks left to complete your filing for E-Rate this year, libraries have an opportunity to increase the “ask” for connectivity for next year. Filing is due on or before Thursday, May 11, 2017 at midnight. The additional $500,000 dedicated to support library connectivity is a great tool to leverage both federal and state funding to help bridge the digital divide within your community. For questions please contact Karen Ainslie of the Indiana State Library.

This post was written by Wendy Knapp. Wendy is a member of the ALA’s Office of Information Technology Policy E-Rate Taskforce.